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W.R.A.P.
What's New
Milwaukee Pilot Program Looks to Boost Recycling of Plastic Bags and WRAPS At Local Roundy's Stores.
Select Roundy’s grocery stores in Milwaukee, WI are helping their community by educating customers to recycle flexible plastic packaging wrap along with bags in store collection bins and not in curbside recycling. Milwaukee is one of many WRAP Champions and Partners in Wisconsin and nationwide.

The Wrap Recycling Action Program (WRAP) is a platform to engage stakeholders to educate consumers and facilitate film recycling. See more at
RecycleYourPlastics or sign up as a WRAP Champion!
Media
Milwaukee Grocery Chain Launches Consumer Awareness Campaign 
10 Roundy's stores are educating consumers on recycling bags and film.
Distributor Announces Milestone for Collection Program 
N.S. Farrington reaches 60K pounds collected from customers in Southeast. 
Recycling Labels on Ziploc Bag Packages Explained 
How2Recycle labels direct consumers how and where to recycle bags and the box. 
Film Collection Can be a Growth Area for Paper Recyclers 
Read how plastic film and fiber collection can be "Better Together."
Consumers Benefit from Three New Companies Using How2Recycle Film Label
More companies using the label means equals more information for consumers and how and where to recycle flexible film packaging.  
Three New Companies Sign Up to Use How2Recycle Film Label
Reynolds Consumer Products, Kimberly-Clark Corp. and Hilex Poly Co. are newest adopters of "Store Drop Off" label for flexible film packaging. 
Wisconsin Joins Statewide Recycling Initiative
Wisconsin Wrap Recycling Action Program (WRAP) will engage motivated stakeholders.

Composite decking company raises consumer awareness through outreach. 
Educating Customers to Recycle More Bags and Film
Wegmans tells story again and again of giving recycled bags new life. 

Social Media Campaign to Raise Awareness of Film Recycling
FFRG launches national campaign to raise awareness — the WRAP (Wrap Recycling Action Project) Social Sharing Initiative.
Wegmans Becomes First Grocer to Use How2Recycle Label
FAQs and More Info on Recycling
Film Beyond Bags
Set Up a Collection Program
Tools to help you set up an 
efficient plastic film recovery program.
Facilitate Bag and Film Recycling
Available tools and resources to facilitate film and bag collection in your community.
Add Your Location
Place recycling bins in well-marked locations and let consumers know they can recycle plastic film at your stores.
Get Listed
Connect with businesses and other commercial generators of plastic scrap film by listing in our Film Recycler Directory.
Success Stories
N.S. Farrington
N.S. Farrington & Co. is a wholesale distributor of industrial laundry and dry cleaning supplies based in Winston-Salem, North Carolina. In 2010, at the request of a dry cleaner owner, they started accepting "bags of bags" for backhaul back to their warehouse. By summer 2014, they were baling 500 pounds of plastic film and bags every week collected from customers around the Southeast. This story highlights the genesis and growth of their program.... Read More
Also See:
The How2Recycle Label
The How2Recycle Label was created to provide consistent and transparent on-package recycling information. Manufacturers using the label follow the Association of Postconsumer Plastic Recyclers Design for Recyclability GuidelinesTM 
Designing a new film package or product?
National Reach Study
Labels are being used according to latest Reach Study data. View report


Retailer Spotlight
Weaver Street Market
Consumers are strongly encouraged to bring reusable bags but may also recycle a wide range of recyclable film plastic at well marked bins at store entrances.
Read More
Recycler Spotlight
Wisconsin Film & Bag
Wisconsin Film & Bag of Shawano, WI, a leading manufacturer of mono-layer polyethylene film and bags, announces that on September 4, 2013 the U.S. Patent and Trademark Office has allowed Wisconsin Film & Bag's patent...
Read More
Sponsors and Partners Learn about other organizations that support plastic bag and film recycling.
This site is administered by Moore Recycling Associates, Inc. through support from the American Chemistry Council. The purpose of this site is to educate the general public, municipalities, and businesses about how to recycle postconsumer and postcommercial polyethylene film that is found in nearly every business and household. Our goal is to increase the quality and quantity of recycled film, which also fosters growth in our domestic reclamation industry. We strongly believe in the efficacy of the waste reduction hierarchy: REDUCE, REUSE, and then RECYCLE. We welcome your comments and feedback (Nina AT PlasticFilmRecycling DOT org).

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